Wednesday, 12 March 2008

After reading about The Soccer Mom Myth — Today's Female Consumer: Who She Really Is, Why She Really Buys on and leaving a comment on the post that announced they would give free copies to the first 10 comments, I was hopeful at no 13 they would find some more but by no means sure. I commented to say I thought addressing online visitors as more than men was a good idea, and read the sample chapters with interest.

Now a few weeks later I have received my review copy and am very pleased with it.
I've started reading it on the train to work and will report my review when I have read some more.

in the mean time head over to their site or Amazon and buy a copy.

I am sure this post is just what the marketing of sending the book is meant to generate but I do not feel bad to spend this much time saying it is a good book for a fexdex-ed nice and useful book.

thanks ladies

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