Thing to watch for this month - Registration forms

I have decided after being asked how to get more traffic to a mailing list and looking at their registration process to start with, that this month I am going to watch out for good and bad registration processes.

Registration would seem to be so easy to get a newsletter for example, but greedy marketing people still seem to want to max out the forms, or the form gets forgotten about when looking at the email.

All that is really needed is an email address box and a button to send it to the list. Maybe you could add your name too, but really most lists do not get past sending an email to the whole list anyway. A password can be handy so that you can stop spam and also be able to change your settings. But this can be authenticated and sent to the users email address anyway.

New Restaurant in Winchester

Come eat in Winchester. My brother was in the kitchen for the opening of his new restaurant The Black Rat. (88 Chesil Street. 01962 844465) Owned by the guy who runs the famous The Black Boy pub (and a review) round the corner it is a great gastro feast. On the corner on Chesil Street and Wharf Hill, at the lower end of Winchester on the way to Bar End and the Water Medows.

They opened quietly on friday 15th June, and I'll get an update later today from my sister who went to Saturday with friends. He is sharing the kitchen and running of the place. But as he has run other kitchens and hotel kitchens I am sure it will be great!

So who am I to say any more but go there and EAT!